SocialInq Institute

Social Media Marketing

Join our institute to gain cutting-edge social media marketing skills and drive impactful results.

Mode

Online / Offline

Training

Live Projects

Support

1:1 Guidance

Certificate

Included

Course Dashboard

Social Media Growth System

Advanced Course

Learning Focus

Build brands that people remember.

Learn content planning, platform strategy, campaign execution and analytics.

01

Content Strategy

Plan content that connects and converts.

02

Campaign Execution

Work on real campaign ideas and calendars.

Platform Growth

Analytics Skills

Live Projects

In Class / Online
Course Overview

Master the Skill Every Brand Is Hiring For

In today’s digital world, social media is your biggest stage — and brands are looking for strategic minds who can create content that sells, builds loyal communities, and drives real growth. Whether you’re aiming to be a social media manager, a creator, or a freelancer, this course will equip you with the tools, skills, and mindset to make your mark.

Curriculum…

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01

Instagram Marketing

  • Get Started with Instagram Marketing
  • Set Up and Optimize Your Business Profile
  • Create Eye-Catching Content
  • Plan a Winning Instagram Strategy
  • Grow Your Follower Community
  • Create Stunning Instagram Stories
  • Use Ads and Influencers to Boost Your Brand
  • Track Your Performance
  • Stay Updated on New Trends
02

Facebook Marketing

  • Introduction to Facebook Marketing
  • Creating an Engaging Facebook Business Page
  • Creating Compelling Facebook Posts
  • Power of Facebook Groups
  • Utilising Facebook Ads and Targeting
  • Analysing Facebook Insights and Analytics
  • Developing a Facebook Content Strategy
  • Facebook Marketing for E-commerce
  • Facebook Marketing for Local Businesses
03

YouTube Marketing

  • Creating a YouTube Channel
  • Developing a Content Strategy
  • Video Production Techniques
  • Optimizing Video Titles and Descriptions
  • Using Keywords and Tags Effectively
  • Designing eye-catching thumbnails
  • Building a long-term YouTube presence
04

Linkedin Marketing

  • Introduction to LinkedIn
  • LinkedIn Profile Optimization
  • Building a Professional Network
  • LinkedIn Content Strategy
  • LinkedIn Company Pages
  • LinkedIn Groups and Communities
  • LinkedIn for Job Seekers
  • LinkedIn Ads and Sponsored Content
  • Measuring Success on LinkedIn
  • Best Practices and Tips
05

Quora Marketing

  • Introduction to Quora Marketing
  • Understanding Quora’s User Base and Demographics
  • Setting Up a Quora Business Account
  • Creating an Effective Quora Marketing Strategy
  • Crafting Engaging Quora Answers
  • Leveraging Quora Spaces for Brand Promotion
  • Quora Advertising: Native Ads and Promotion Options
  • Tracking and Analyzing Quora Marketing Performance
  • Best Practices for Quora Marketing Success
  • Case Studies of Successful Quora Marketing Campaigns
06

Pinterest Marketing

  • Getting Started with Pinterest
  • Understanding How Pinterest Works
  • Creating Eye-Catching Pin
  • Making the Most of Rich Pins
  • Designing Graphics for Pinterest
  • Collaborative and Group Boards
  • Building Your Pinterest Marketing Plan
07

Twitter Marketing

  • Understanding Twitter’s Features
  • Developing a Twitter Marketing Strategy
  • Growing Your Twitter Community
  • Creating Engaging Tweets
  • Using Hashtags and Trends
  • Promoting with Twitter Ads
  • Analyzing Twitter Metrics
  • Providing Customer Service on Twitter.
  • Connecting Twitter with Other Marketing Strategies
  • Stay updated on the latest trends and best practices for Twitter marketing.
08

Graphic Designing

  • Platform covered – Photoshop , Canva
  • Graphic Design Basics
  • What is Graphic Design?
  • Key Design Elements.
  • Image Editing Software
  • Designing Logos
  • Poster Design
  • Layout and Composition
  • Essential Design Tools
09

Video Editing

  • Platform covered – Filmora , VN/Capcut
  • Getting Started with Video Editing
  • Key Video Editing Techniques
  • Understanding Different Cuts
  • The Importance of Video Editing
  • Editing Styles and Software
10

Content Marketing

  • Understanding Content Marketing
  • Using Content to Tell Stories
  • Creating a Content Strategy
  • Integrated Content Marketing
  • Writing for Social Media
  • Content Production and Distribution
11

AI Tools & Chat GPT

  • Introduction to ChatGPT
  • How to use ChatGPT to generate website content
  • Prompts to be used In ChatGPT for better Results
  • ChatGPT to Write Any Type Of Content
  • ChatGPT Extensions
  • Using ChatGPT for Keyword Generation
  • Understanding the limitations of AI in Digital Marketing
12

Meta Ads

  • Understanding the Facebook Ads Manager
  • Target Audience: Demographic and Interest Options
  • Creating Persuasive Ad Copy
  • Setting Budgets and Bidding Strategies
  • Technological optimization and A/B testing techniques
  • Understanding Ad Metrics: CTR, CPC, CPM
  • Scaling Successful Campaigns
  • Analyzing Campaigns
01

Duration

3 months

02

Mode

Online/Offline

03

Training

60+ hours

04

Tools

20+

Course Brochure

Get the complete course details.

Download the brochure to view course duration, modules, training hours, tools covered and learning outcomes.

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Course Benefits

Benefits of Social Media Marketing Course

Learn social media platforms, content creation, ad campaigns, audience growth, advanced strategy, industry trends, certification, and career-focused skills in one practical course.

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01
Platforms

Comprehensive Learning

All major Social Media: Facebook to Instagram, from Twitter to LinkedIn, and all others.

Complete Platform Coverage
02
Skills

Key skills

Learn hands-on techniques of making amazing content, handling ad campaigns, and increasing audience growth.

Practical Learning
03
Strategy

Advanced Strategies

Master tactics on how to boost engagement, increase conversion, and take control over the ROI.

Growth Focused
04
Insights

Industry Insights

Learn from professionals who have in-depth knowledge about the latest trends in the industry.

Expert Guidance
05
Flexible

Flexible Learning

Perfect for beginners and pros as the subject matter is tailored to your skill level.

Beginner Friendly
06
Certified

Certification

Obtain a certificate that is recognized by all levels so that the proficiency you have gained goes up your career prospects.

Career Proof
07
Career

Job Advancement

Easily get a new job or position with the cutting-edge skills of social media marketing.

Future Ready Skills
What You’ll Learn

From Basics to Brilliance

Learning Focus

Strategy, content, ads & growth.

01

Platform Mastery

Grow & manage pages on Instagram, Facebook, LinkedIn, YouTube & Twitter. Master Reels, Stories, Shorts & Lives for reach.

Master Platforms
02

Content That Converts

Create high-converting content using Canva & AI. Plan calendars, write captions & build a brand voice that connects.

Create Better
03

Paid Campaigns (Meta Ads)

Run FB & Insta ads like a pro. Learn targeting, budgeting, retargeting & performance analysis to scale campaigns.

Scale Campaigns
04

Growth & Analytics

Track data, decode insights & use real metrics to improve content, boost reach & grow faster with confidence.

Grow Smarter
Testimonials

Success stories from our students

Real Reviews

6 student experiences.

Student Testimonial 01

A real learning experience shared by our student.

Student Testimonial 02

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Student Testimonial 03

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Student Testimonial 06

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