Performance marketing
Drive results with top-tier performance marketing training and expert insights.
Complete Performance marketing Course
Learn how to data-drive your ad campaign with the Performance Marketing course. Find out how to create and drive campaigns from visibility to measurable outcomes in PPC and conversion rate strategies in digital marketing. Amplify your ROI easily in digital Marketing.
2 months training program
90 hrs of Training + 30 hrs of practical work
CURRICULUM
Google Ads (SEM)
- Overview of SEM
- Overview of Search Engine Marketing
- Distinction between SEO and SEM
- Importance of SEM in Digital Marketing
- Google AdsFundamentals
- Creating a Google Ads Account
- Keyword Research and Match Types
- Creating Great Ad Copy
- Bidding strategies and budgeting
Meta Ads
- Understanding the Facebook Ads Manager
- Target Audience: Demographic and Interest Options
- Creating Persuasive Ad Copy
- Setting Budgets and Bidding Strategies
- Technological optimization and A/B testing techniques
- Understanding Ad Metrics: CTR, CPC, CPM
- Scaling Successful Campaigns
- Analyzing Campaigns
Benefits of Performance Marketing Course
- Data-Driven Skills: Ability to develop campaigns through data in real time that support better decision-making.
- Maximize ROI: Learn how to maximize your ads and strategies in maximum possible return on investment.
- PPC Mastery: Learn ins and outs of pay-per-click advertising to manage the budget efficiently.
- Targeted Campaigns: Learn the art of targeting the right audiences using precision targeting techniques.
- Conversion Optimization: Improve your ability to convert clicks into conversions, turning overall campaign success into revenue.
- Career Advancement: It enhances your marketing skills and can be the real asset for any digital marketing-related position.
- Case studies: or real-life examples are used for hands-on experience.
- Industry-Relevant Tools: Learn the latest tools and platforms in performance marketing.