Social Media Marketing
Join our institute to gain cutting-edge social media marketing skills and drive impactful results.
Master the Skill Every Brand Is Hiring For
In today’s digital world, social media is your biggest stage — and brands are looking for strategic minds who can create content that sells, builds loyal communities, and drives real growth. Whether you’re aiming to be a social media manager, a creator, or a freelancer, this course will equip you with the tools, skills, and mindset to make your mark.
Curriculum…
Instagram Marketing
- Get Started with Instagram Marketing
- Set Up and Optimize Your Business Profile
- Create Eye-Catching Content
- Plan a Winning Instagram Strategy
- Grow Your Follower Community
- Create Stunning Instagram Stories
- Use Ads and Influencers to Boost Your Brand
- Track Your Performance
- Stay Updated on New Trends
Facebook Marketing
- Introduction to Facebook Marketing
- Creating an Engaging Facebook Business Page
- Creating Compelling Facebook Posts
- Power of Facebook Groups
- Utilising Facebook Ads and Targeting
- Analysing Facebook Insights and Analytics
- Developing a Facebook Content Strategy
- Facebook Marketing for E-commerce
- Facebook Marketing for Local Businesses
YouTube Marketing
- Creating a YouTube Channel
- Developing a Content Strategy
- Video Production Techniques
- Optimizing Video Titles and Descriptions
- Using Keywords and Tags Effectively
- Designing eye-catching thumbnails
- Building a long-term YouTube presence
Linkedin Marketing
- Introduction to LinkedIn
- LinkedIn Profile Optimization
- Building a Professional Network
- LinkedIn Content Strategy
- LinkedIn Company Pages
- LinkedIn Groups and Communities
- LinkedIn for Job Seekers
- LinkedIn Ads and Sponsored Content
- Measuring Success on LinkedIn
- Best Practices and Tips
Quora Marketing
- Introduction to Quora Marketing
- Understanding Quora’s User Base and Demographics
- Setting Up a Quora Business Account
- Creating an Effective Quora Marketing Strategy
- Crafting Engaging Quora Answers
- Leveraging Quora Spaces for Brand Promotion
- Quora Advertising: Native Ads and Promotion Options
- Tracking and Analyzing Quora Marketing Performance
- Best Practices for Quora Marketing Success
- Case Studies of Successful Quora Marketing Campaigns
Pinterest Marketing
- Getting Started with Pinterest
- Understanding How Pinterest Works
- Creating Eye-Catching Pin
- Making the Most of Rich Pins
- Designing Graphics for Pinterest
- Collaborative and Group Boards
- Building Your Pinterest Marketing Plan
Twitter Marketing
- Understanding Twitter’s Features
- Developing a Twitter Marketing Strategy
- Growing Your Twitter Community
- Creating Engaging Tweets
- Using Hashtags and Trends
- Promoting with Twitter Ads
- Analyzing Twitter Metrics
- Providing Customer Service on Twitter.
- Connecting Twitter with Other Marketing Strategies
- Stay updated on the latest trends and best practices for Twitter marketing.
Graphic Designing
Platform covered – Photoshop , Canva
- Graphic Design Basics
- What is Graphic Design?
- Key Design Elements.
- Image Editing Software
- Designing Logos
- Poster Design
- Layout and Composition
- Essential Design Tools
Video Editing
Platform covered – Filmora , VN/Capcut
- Getting Started with Video Editing
- Key Video Editing Techniques
- Understanding Different Cuts
- The Importance of Video Editing
- Editing Styles and Software
Content Marketing
- Understanding Content Marketing
- Using Content to Tell Stories
- Creating a Content Strategy
- Integrated Content Marketing
- Writing for Social Media
- Content Production and Distribution
AI Tools & Chat GPT
- Introduction to ChatGPT
- How to use ChatGPT to generate website content
- Prompts to be used In ChatGPT for better Results
- ChatGPT to Write Any Type Of Content
- ChatGPT Extensions
- Using ChatGPT for Keyword Generation
- Understanding the limitations of AI in Digital Marketing
Meta Ads
- Understanding the Facebook Ads Manager
- Target Audience: Demographic and Interest Options
- Creating Persuasive Ad Copy
- Setting Budgets and Bidding Strategies
- Technological optimization and A/B testing techniques
- Understanding Ad Metrics: CTR, CPC, CPM
- Scaling Successful Campaigns
- Analyzing Campaigns
Duration
3 months
Mode
Online/Offline
Training
60+ hours
Tools
20+
Benefits of Social Media Marketing Course
- Comprehensive Learning: All major Social Media: Facebook to Instagram, from Twitter to LinkedIn, and all others.
- Key skills: Learn hands-on techniques of making amazing content, handling ad campaigns, and increasing audience growth.
- Advanced Strategies: Master tactics on how to boost engagement, increase conversion, and take control over the ROI.
- Industry Insights: Learn from professionals who have in-depth knowledge about the latest trends in the industry.
- Flexible Learning: Perfect for beginners and pros as the subject matter is tailored to your skill level.
- Certification: Obtain a certificate that is recognized by all levels so that the proficiency you have gained goes up your career prospects.
- Job Advancement: Easily get a new job or position with the cutting-edge skills of social media marketing.
What You’ll Learn – From Basics to Brilliance
Platform Mastery
Grow & manage pages on Instagram, Facebook, LinkedIn, YouTube & Twitter. Master Reels, Stories, Shorts & Lives for reach.
Content That Converts
Create high-converting content using Canva & AI. Plan calendars, write captions & build a brand voice that connects.
Paid Campaigns (Meta Ads)
Run FB & Insta ads like a pro. Learn targeting, budgeting, retargeting & performance analysis to scale campaigns.
Growth & Analytics
Track data, decode insights & use real metrics to improve content, boost reach & grow faster with confidence.
Success stories from our students
Socialinq is the best digital marketing institute in kanpur. I loved their classes. Great place for online digital marketing course in kanpur .
Response from the owner 11:42 08 May 25
Thank you so much for your review. Glad to know you loved our digital marketing classes in kanpur. 
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Response from the owner 10:16 07 May 25
Thank you for your amazing feedback! We're so glad you enjoyed our online digital marketing course in Kanpur. 
Socialinq is the best digital marketing classes in Kanpur. I recently joined it and I am amazed by their services . If you are looking for a digital marketing institute in Kanpur you should go for it .
Response from the owner 10:10 07 May 25
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Response from the owner 10:08 07 May 25
Extremely happy to know that you got amazed experience in our digital marketing institute in Kanpur. 
I got the amazing experience in Socialinq, digital marketing Institute in Kanpur. They are providing amazing services. Highly recommend to all.
Response from the owner 09:48 07 May 25
Thank you for your kind words. Glad to know that you loved our digital marketing institute. 
Socialinq is the best digital marketing institute in Kanpur, helping students learn real skills with the latest tools. A great place to start your digital marketing career! Highly recommend to all this digital marketing institute in Kanpur.
Response from the owner 10:18 28 Apr 25
Thank you for your kind words. Glad to know that you liked our digital marketing institute in Kanpur. 
I was joined Socialinq to learn Social media marketing course, and i am fully satisfied by their teaching and on going strategies. It is the best digital marketing institute in kanpur. Highly recommend to all.
Response from the owner 11:42 09 Apr 25
Glad you liked our services of digital marketing services and recommend to other. Thank you so much for your amazing review. 
Socialinq is top digital marketing in kanpur. It's ambience and mentor are very enthusiastic. I personally recommend this digital marketing institute in Kanpur.
Response from the owner 12:01 01 Apr 25
Thank you so much for your wonderful review. I am very glad that you liked our Digital Marketing training Institute in Kanpur. 
Socialinq is one of the best digital marketing institute in kanpur. It's faculty and placement policy is amazing. I highly recommend to all to join this digital marketing institute in kanpur.
Response from the owner 06:56 27 Mar 25
Thank you so much for your wonderful review. Very glad to know that you liked our services in digital marketing institute in kanpur 
Socialinq offers practical digital marketing training with expert guidance , hands on projects and placement. Highly recommend this digital marketing institute in kanpur.
Response from the owner 07:52 22 Mar 25
Thank you so much for your wonderful review. Glad you liked our digital marketing institute in Kanpur and our services. 